You absolutely have to know what results you want out of your business. You have to decide what you will give to get those results… You need business goals, plain and simple.
One of the main reasons businesses fail, is that people don’t clearly define what they are in business to do.
You should have a mission statement and a business plan prepared, so that you know exactly what your company represents. Your plan doesn’t have to be complicated.
Some startup owners worked with a plan that was written on a dinner napkin while they were having a meal in a restaurant. You can keep this as simple, or make it as complicated as you need to get the job done. Everyone is different.
Company decisions will become simple now because you have your core needs already written out.
Focus on your core areas or key result areas of service, and WOW your customers in everything that you do! Set your goals and then deliver on every one of them…
Setting goals is an integral part of choosing the business that is right for you and the life you want to live.
After all, if your business doesn’t meet your personal goals, you probably won’t be happy waking up each morning and working all kinds of hours trying to make the business a success. Sooner or later, you’ll stop putting forth the effort needed to make the concept work. Don’t let that be you.
When setting goals, aim for the following qualities. Visit this page at Entrepreneur.com for clear specific direction. – Defining Your Business Goals