How To Pick A Niche Product

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How Do You Brainstorm Online Home Business Ideas?

Many people would like to start up a home based business.

The thought of working from home can be pretty attractive to those who are unhappy at their workplace, or those just wanting a little extra money each month.

So, since the Internet is so prevalent in our lives, it’s not uncommon to want to start a business online.

It is certainly less expensive to start up a business online than in the offline ‘brick and mortar’ world.


Once that thought is in place however, it’s also common to get stuck there. You want to start an online business but you’re not really sure what kind of business to start. There may be a great deal of hesitation, an uneasiness there. We all feel it when we start something new, something that we are not expert at yet.

If you are researching business start up ideas yourself, here is a quick list of places to start looking, some excellent ones you can begin to brainstorm with. Online or offline, you have unlimited choice of products and business models to pursue.

Hobbies – Take a look at your own hobbies. Write down the things you like to do in your spare time, and the things you wish you were doing instead of working. Not all hobbies can be easily turned into a business, but writing them down is the first step to figuring out which ones can be used that way. If you are lacking ideas, just click over to your favourite search engine and do a search for “hobbies”.

Many people have created a business at home with simple hobbies like crocheting and knitting, basket making, painting, photography, wood carving, and even reading too. The list goes on and on. People’s interests are only limited to their imagination.

Someone who likes to knit for example, might create hats and blankets to sell online. A person who loves carving wood may find themselves with a profitable business selling the things they’ve made, or selling books teaching others how to make their own. Collectors exist for every type of thing imaginable.

The point is: Almost anything you enjoy doing in your spare time can be used as an online home based business idea.

So start by creating a list of your favorite hobbies and you’ll soon find yourself coming up with plenty of ways to make money from one or more of those activities, online or offline.

Trends – Trends and hot topics are another excellent way to come up with online home business ideas. Trend watching by itself can be a business just by starting a website and making it popular, then selling related products or advertising on that site.

You can also use trends that look like they’re going to stick around awhile. If for example, you notice that a particular new product is getting a lot of attention, and it’s being referred to as a breakthrough in it’s industry, then there’s a good chance that product will stick around for many years to come and there may even be similar ones launching to create an entire new industry.

News – News is a similar idea generator to trends. If you start seeing news items on a particular product, industry or topic then there’s a good possibility a home business idea is buried in there somewhere.

Excellent news topics which help generate new online and home business ideas are political and regulatory topics. In early 2009 for example, the U.S. government started putting legislation in place that will have major long term impacts on the energy industry.

This news alone has created new and improved products for clean energy, new magazines and publications about clean energy, and even businesses and products designed to help people learn how to reduce their home energy use because they’ll soon be hit with much higher utility bills as a side effect of the new legislation. It has turned into a thriving marketplace.

Magazines – Books and Magazines are a tried and true source for coming up with home business ideas. In fact, just glancing through a magazine rack at any bookstore can generate hundreds of ideas by topic alone. Magazines.com and Dummies.com are awesome resources for this. Amazon.com best seller lists, e-commerce sites, the list of products available for sale, goes on and on…

Any subject that has a print magazine dedicated to it is an excellent topic to focus on for an online home business, because the market is already proven. There would not be an expensive printed magazine on the topic if there weren’t people paying good money to read it or advertise in it.

Glancing through magazines is another wonderful way to come up with home business ideas too. Check out the articles and the ads for narrow niche ideas.

Narrowing down to a more specific niche or sub-niche, such as crock pot cooking recipes for beef, or grilling steaks on a charcoal barbecue, or home cooking with herbs and organic foods, all of these are excellent information product ideas that can be launched and profitable in a number of ways.

Magazines also tend to have plenty of success stories about other home based business professionals. By reading these inspirational stories and seeing the ideas other people have come up with, you could come up with a whole list of brand new ideas to use yourself.

Other People – People are excellent resources to use when you’re trying to come up with online home business ideas. Everyone likes to talk about their problems.

If you just listen to your friends and family in real life gripe and complain about things or problems they run up against, you may find yourself full of excellent profitable new business ideas! You might be the one to think of something to solve them. 🙂 Just create a product or service that people are willing to pay for, and you are away!

Pay attention to what people talk about in online forums, or what they say on social sites such as MySpace and Facebook, and you might be amazed at the business ideas you will generate.

There are many different places to come up with good ideas, just get out there and listen to people’s conversations. And then . . . choose one idea and run with it. Make the decision, commit to your success, and start taking action!